Digital transformation has become an important strategy in production and operation, bringing positive impacts to businesses. Catching up with that trend, on November 7, 2021, Nagakawa Group successfully held a customer conference online.
In recent years, digital transformation is becoming a key strategy for businesses and organizations in the fourth industrial revolution. In particular, in the challenging context caused by the Covid-19 pandemic, the wave of digital transformation is stronger than ever. That influence profoundly changes the order, economic structure, mode of governance and social life, forcing Vietnamese enterprises to adjust in the direction of: Improving internal resources, focusing on domestic market development, developing the digital economy, digital society and e-commerce:
Not out of that trend, Nagakawa Group has "proactively adapted", actively found new directions, applied digital transformation in production, operation and approaching customers. On November 7, 2021, Nagakawa successfully held the High-end Kitchen Equipment Customer Conference through online form. The conference marked 1 year of entering the market of high-end kitchen appliances as well as the companionship and trust of distributors, agents and consumers who chose Nagakawa.
The high-end kitchen equipment industry was born in the context of the complicated development of the Covid-19 pandemic. But thanks to the proactive adaptation and innovation in building and developing diversified distribution channels, the launch of the product has received the welcome and support of thousands of distributors, supermarkets, agents and consumers across the country. Overcoming the challenges caused by the epidemic, the high-end kitchen equipment industry is one of the levers to help Nagakawa grow strongly in revenue in 2021. These are proud achievements not only of Nagakawa but also of distributors and agents nationwide who have made efforts to bring high quality products and services to customers.
Speaking at the conference, Ms. Nguyen Thi Huyen Thuong – General Director of Nagakawa Group shared: “From the first days of launching the high-end kitchen equipment industry, we have shared what we find the most enthusiastic, the most important, that is: Not only do we sell to you, but we want to become the most reliable companion, with you to succeed. And to this day, we continue to strive and persevere in fulfilling that wish.”
Through the conference, Nagakawa Corporation introduced product models in the 2022 high-end kitchen equipment product set. This new set of products is the premise for the effort to shift to the strategy of "Customer-centric", understanding the needs and behavior of consumers, Nagakawa creates products with sophisticated design, the latest technology. Following the success of the trio of hoods, dishwashers and electromagnetic stoves, the 2022 high-end kitchen equipment will be supplemented with a series of new products such as Ovens, Drying Cabinets, Wine Cabinets or Kitchen Cabinet Accessories. Towards a kitchen space "Comprehensive peace of mind", new products are developed to meet the smallest needs of housewives, turning the kitchen space into a place to bring a sense of relaxation, peace and happiness after every stressful day of work.°
On this occasion, Nagakawa Group also announced the orientation of smart and effective business strategies with distributors and agents through preferential policies and maximum support technology, creating the highest profit for customers. The conference is also an opportunity to connect and open up opportunities for sustainable development cooperation between Nagakawa Group and strategic partners in the journey to become a reliable friend, creating a comfortable life for Vietnamese families.°
